[Article Digest] 5 Best Practices for Launching and Raising Prices with No Adverse Effects and Healthy Renewal Rates
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Summary: Founder Phil Binkow filled a gap with The Accounts Payable Network, an online business information subscription for accounts payable departments. Deploying five best practices convinced 2,200 Fortune 1000 executives to subscribe within 18 months of launch date, and to renew even after a $100 rate hike: . . .
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