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Subscription Site Insider Summit San Francisco Spring 20121 Case Studies, intensive workshops, and networking for paywall & membership sites. Insider members get $100.00 off tickets!
posted Feb. 2
RFID Journal's Founder and Editor, Mark Roberti, discusses how he played to his strengths by creating a cornucopia of content around radio frequency identification (RFID) and then made more money by hosting industry-specific events. This is a great read for anyone interested in hybrid business models and managing multiple revenue streams. Of particular note is the variety of options the Journal offers its advertisers.
posted Jan. 30
Learn how upsales and cross-sales (aka "ancillary products") can increase your revenues with little strain on your marketing budget. Find out when's the best time to make an upsell or cross-sale offer and how to price them. Plus, we'll show you some real-world examples from Angie's List, Amazon and more!

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