Articles tagged with PreachingToday.com

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Articles tagged with PreachingToday.com

[Article Digest] PreachingToday.com Grosses ~$400,000 Selling Subscriptions to Preachers
TheWeb team at Christianity Today, founded in 1956 by Billy Graham, discovered 20% of traffic to their eponymous, ad-based consumer site was from professional pastors. The organization already had success selling offline media (books, audiotapes) via offline channels (print ads, etc.) to preachers, so they knew preachers would pay for content. . . . click here

[Article Digest] How to Increase Subscription Prices While Attracting More Subscribers
Adding value, above all else, was an absolute must when PreachingToday.com, a subscription-based resource for preachers, increased subscription prices by 60% in 2006. Packaging the price increase with a site re-launch enabled them to add new features. . . . click here

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