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Articles tagged with affiliate marketing

[Tips] Affiliate Marketing for Subscription Sites: Budgeting & Recruitment

Similar to ecommerce sites, typical subscription sites targeting consumers -- or B2B sites with mass appeal -- tend to get 10-20% of total new customer acquisition through performance marketing partners (aka affiliates). Discover how to meet affiliates, recommended commission structures, how much you should budget for affiliate marketing, and whether you should handle this in-house or hire an agency. . . . click here

[Sample] Landing Page for Generic Affiliate Campaigns -- Cook's Illustrated
Affiliates are compensated on results only, so you need to give them campaign landing pages that are designed to maximize results. This very-clean design from Cook's Illustrated with no nav bar or other distractions is a great design that may work for you as well. . . . click here

[Article Digest] Selling eBooks & Subscriptions to Consumers Online: Hard Lessons from a Get-Rich-Quick Publisher
Shawn Casey, Founder and CEO MiningGold.com, a publisher in the 'How to get rich on the Internet' niche, sold $30 million worth of his own information products online from 2001-2009. In 2002, he revealed these tips from his own experience for mainstream publishers to learn from. . . . click here

[Article Digest] How StomperNet Sold 1,000 $797 Subscriptions in 11.5 Hours: Video Marketing
StomperNet, an online marketing training site, sold out 1,000 spots for year-long subs (priced at $797/month) in 11.5 hours by limiting the number of seats offered. Prices were released the day before sign-ups to build suspense. . . . click here

[Article Digest] FriendFinder Networks Thrives on Niche Marketing Thru Affiliates to Reap Longer Term Subs and Higher Renewal Rates
A trailblazer when it launched in 1996, subscription-based dating site FriendFinder Networks Inc. nurtured affiliate relationships to drive traffic to its 16 niche sites including AsiaFriendFinder, FrenchFriendFinder, JewishFriendFinder and SeniorFriendFinder. . . . click here