Articles tagged with email marketing

[Sample] Early Renewal Email Offer -- Carbonite
Encourage retention by offering subscribers an incentive for renewing their subscriptions early. See an example email and landing page from the online computer-backup service Carbonite. . . . click here

[Sample] Email Onboarding Series for Free Trial Members -- Golf Odyssey
See the email onboarding campaign that has helped Golf Odyssey increase conversions and reduce chargebacks from visitors who take a 10-day free trial. . . . click here

[Sample] Subscription Offer From America's Test Kitchen -- Cook's Country Magazine
The creative format of this offer would work well for a subscription site, even thought this is particular piece came from a print magazine subscription. The best part: an enticing Table of Contents sample on the bottom half of the email. . . . click here

[Sample] Broadcast Email to Active Members Boasting About a Good Review -- AskMrVideo.com
AskMrVideo's fantastic email marketing campaign uses praise from a blog post to promote to existing members. Just because someone's paid to become a member of your site, you can't rest on your laurels. . . . click here

[Sample] Annual Membership Email Promotion to House List -- CooksIllustrated.com
See how CooksIllustrated.com promotes online memberships to its house email list. . . . click here

[Sample] Digital Editions Promotional Newsletter -- Angie's List
Angie's List provides inspiration by creating clear and compelling email newsletters that grab reader's attention and are both uncluttered and easy to read. . . . click here

[Sample] Annual Subscription Auto-Renewal Email Notice -- ConsumerReports.org
By the nature of their brand -- the non-profit that watches out for consumer's interests -- ConsumerReports.org is a great subscription site to copy if you want to do autorenews as ethically and legitimately as possible. This autorenew notice (which is the only information sent about the renewal), sent via email to millions of customers annually, uses best practices including: . . . click here

[Article Digest] Boost Revenue Using Relevant Content and Multi-Channel Marketing
LoanToolbox, a subscription-based training site for mortgage brokers, increased revenues 10% partially by creating highly-relevant site tools and resources, including an audio conference about how to survive the credit crunch. Using email to promote the free conference, they got 2,800 registrants and several new leads. . . . click here

[Article Digest] Ode Magazine Increases Digital Subs 10-Fold with Aggressive Social & Email Marketing
Ode, a magazine about positive social, environmental, and economic change, grew its digital subscriptions 10-fold in six months through email marketing to new subscribers, renewal subscribers, domestic subscribers, and international subscribers. . . . click here