Articles tagged with email newsletter

[Sample] Members-only Email Newsletter -- Freelance Success
One of the rare member newsletters that contains valuable content in-and-of itself, without requiring a click back to the site. . . . click here

[Article Digest] LangaList Email Newsletter Converts 15% of Free Readers to a $10 Paid Edition
Hit by the advertising slow-down of 2000, Fred Langa decided to launch a paid edition of LangaList, his twice-weekly email newsletter for consumers interested in PC hardware and software. Prior to launch, Langa had determined in a "crude survey" that 2/3 of his 150,000 free email readers would consider paying for a special version. . . . click here

[Article Digest] MarketingSherpa Tests Adding Article Expiration Dates to Subject Lines
MarketingSherpa thought its articles would attract more readers if expiration dates (the date content went behind the pay barrier) were added to email newsletter subject lines. Instincts told them the addition would have an 'act now' impact and get higher open and clickthrough rates. . . . click here

[Article Digest] How Questia Got 10% of New Subscribers from Email Marketing
Questia, a subscription-based book and journal research library, revamped its email marketing strategy starting with tweaking an overlay screen to appear every time a new visitor landed on the site. The overlay greeted visitors with offer to opt-in by entering their email address. . . . click here