Articles tagged with group subscriptions

SAMPLE: Group Sales Pitch to Individual Subscriber - Dropbox
When your data mining shows you have a number of individual users from the same company, it's time to upsell the head honcho a group subscription. Check out how Dropbox does it. . . . click here

[Toolkit] Group Sales - Subscriptions & Site Licenses

Group sales are most common with B2B subscription sites where multiple people from one company, organization or department that might need access to the same premium content. Group subscriptions allow publishers to expand their market to those who would never buy an individual subscription as well as further monetize accounts from your most passionate subscribers. This Toolkit includes our 23-page Special Report based on exclusive interviews with publishers selling group subscriptions. . . . click here

[Calculator] Pricing Group Subscriptions

This Subscription Site Insider Group Pricing Calculator Excel download will help you play with the numbers when pricing group subscriptions and site licenses and see what makes sense for your bottom line. . . . click here

[Case Study] B2B Research Sites: How to Make Great Profits from Group Subscriptions

The recession has impacted Chartwell, a research publisher to the utilities market, perhaps less than other firms, especially when it comes to renewals. They are lucky that their niche has remained strong, but more than that, they have a great pricing model, multiple revenue streams, and solid sales tactics. If you sell group subscriptions, you may find several ideas in this exclusive Case Study that could apply to you. . . . click here

[Article Digest] How Books24x7 Sells Site Licenses to Large Organizations
Books24x7, an aggregator of digital versions of business and technical books, wanted to sell site license subscriptions to its online database to the Global 2000 (giant organizations) which would hopefully buy 1,000 or more seats per order.Instead of trying to be all things, the company first launched a targeted offering, ITPro, focused on books solely for the IT job function. . . . click here