See how a business coach launched a premium blogging-tips email newsletter and membership website in just six days and for less than $1,000. Insider's exclusive interview with Need a Topic founder Justin Lukasavige reveals how he was able to go from concept to live service so quickly.

In this Case Study you'll discover practical advice for:

- Creating email newsletters with actionable information that subscribers will pay for

- Ideas for low-cost and no-cost marketing tactics, such as blogger outreach and working LinkedIn connections

- Six technology platforms that enabled a quick launch -- including an all-important plugin to help an email database communicate with a membership platform and a payment processor . . . click here

See how the stock-photo subscription site Fotolia, which is aimed a design professionals and corporate users, launched a whole new subscription brand to target a new audience of small businesses and nonprofits. Business Development Manager Leo Tran tells Insider how they simplified pricing and licensing for small business, and how they're upselling large prospects to the parent-site's branded service . . .

Michael McCurdy, formerly of TheLadders.com, shares his biggest lessons learned from the launch of his own subscription site. Includes great tips for SEO and for boosting conversions with a site-overview video. Plus, he explains why you shouldn't launch with PayPal for payment processing. . . .

Insider spoke with Children's Book Insider co-founder Jon Bard to learn how he transitioned his print newsletter to a membership site. Includes lessons on content, communicating the change to members, and dealing with a WordPress-based membership site . . .

Creating Content That Really Sells: Discover which topics sell best to businesses and consumers; how to research exactly what your target market is yearning for; which formats to create content in (such as webinars); and, how much content you need to create prior to launch. . . .