Articles tagged with sample

samplesample [Sample] Members-only Email Newsletter -- Freelance Success
One of the rare member newsletters that contains valuable content in-and-of itself, without requiring a click back to the site. . . . click here

[Sample] Email to Trial Members Explaining Credit/Debit Card Authorization Holds -- Golf Odyssey
If you offer a free trial with credit card, you're probably going to run into the problem of authorization holds -- when banks "reserve" the funds needed to process your subscription payment at the end of a trial.

Authorization holds show up on card-holder's statement, and often lead to confusion and complaints about being "charged" for a free trial. However, they aren't charges. Here's an example of how to explain the issue to people who complain . . . click here

[Sample] Subscription Upgrade Offer to Free Email Opt-ins -- The Sovereign Investor
Looking for ideas to convert free email opt-ins to paid subscribers? Check out this offer from The Sovereign Investor, which combines a great headline with a promotional video. . . . click here

[Sample] Early Renewal Email Offer -- Carbonite
Encourage retention by offering subscribers an incentive for renewing their subscriptions early. See an example email and landing page from the online computer-backup service Carbonite. . . . click here

[Sample] Email Onboarding Series for Free Trial Members -- Golf Odyssey
See the email onboarding campaign that has helped Golf Odyssey increase conversions and reduce chargebacks from visitors who take a 10-day free trial. . . . click here

[Sample] Direct Postal Mail Renewal Notice & Credit Card Update Form -- Golf Odyssey
Many states now require you to send a printed renewal notice before auto-billing six-month or annual subscriptions. Here's an example of such a letter that also gets subscribers to update their credit card info, so you avoid credit card breakage when you submit those bills. . . . click here

[Sample] Corporate Site License Flyer Listing 27 Channel Partners -- Financial Times
If you are considering distributing your content to large organizations via site licenses, take a look at this flyer from FT, which promotes the service by highlighting the muliple partners and channels through which subscribers can access the service . . . click here

[Sample] Welcome Letter with Refer-a-Friend Offer -- DropBox
A good welcome message for new subscribers should be in ever subscription site's transactional message arsenal. See a sample that builds engagement and powers a referral marketing program. . . . click here

[Samples] PPC Google Ad Campaign & Matching Landing Page -- Harmonica Academy
This PPC campaign has a lot of best practices in action that other publishers would do well to learn from: First of all, the text ad's headline is set up to match the search term. In this case we searched for "Harmonica Lessons" and that's precisely what the ad headlines. . . . click here

[Sample] Broadcast Email to Active Members Boasting About a Good Review -- AskMrVideo.com
AskMrVideo's fantastic email marketing campaign uses praise from a blog post to promote to existing members. Just because someone's paid to become a member of your site, you can't rest on your laurels. . . . click here

[Sample] Annual Membership Email Promotion to House List -- CooksIllustrated.com
See how CooksIllustrated.com promotes online memberships to its house email list. . . . click here

[Sample] Annual Subscription Auto-Renewal Email Notice -- ConsumerReports.org
By the nature of their brand -- the non-profit that watches out for consumer's interests -- ConsumerReports.org is a great subscription site to copy if you want to do autorenews as ethically and legitimately as possible. This autorenew notice (which is the only information sent about the renewal), sent via email to millions of customers annually, uses best practices including: . . . click here

[Sample] Friends & Family Gift Subscription Offer Email Campaign -- Netflix
Netflix moved the holiday season to June with a free month gift offer for friends and family. The sample wins points for having a clear deadline that is repeated multiple times throughout the offer. . . . click here

[Sample] Warm Fuzzy Personal Email to Extend Account Lifetime -- Angie's List
Personal notes go a long way. This email from Angie's List reminds the recipient why she uses the service, which we suspect boosts site usership and helps average account lifetimes grow. . . . click here